Value Based Selling for Green Sustainable Businesses April 23, 2009

How To Sell Into The Green Paradigm:
Value Based Sales Skills For A New Green World
Purpose of training:

The shift to selling Green oriented businesses will still need a continued paradigm shift in thinking from business leaders and customers. Although the door has started to open for the general public to understand the importance of Green business solutions, each Green business must be sophisticated at causing a high value experience in the customer. Without this, customers are still likely to see it as a luxury to purchase Green products and services
This session will present several, lesser known techniques about how expert sales people easily and effortlessly cause their business and product to move from a commodity pitch to a value market pitch ending in the customer purchasing. Learn how to present your company the way powerful sales people do, and network through to the right key influencers in a market. The combination of these concepts bring more perceived value to a Green business and ultimately, using these techniques, you increase the profitability of your company.

Content included in training:
• How to get to absolute clarity in the description of your Green Company concept
• How to peak the value for a customer of a Green business
• Learn how to position yourself in the most valuable light
• Lesser known techniques of Fortune 500 Sales people applied to Green Businesses
• How to generate curiosity every time you are sharing about your Green company

Timeline for Training: 90 minutes

Who is presenting?

Kane Minkus

For over a decade, Kane has been an entrepreneur and new venture investor. He has bought, run and sold over 2 dozen companies between $5-50M in varying industries including entertainment, technology, real estate, internet, education and coaching.
Kane consults with CEO’s & executive teams on leadership skills, as well as, leads workshops in the Bay Area. Combining his background in NLP, Laban Movement
Analysis, Landmark Education and Fortune 500 Executive Training Seminars, Kane lectures frequently on organizational behavior, increasing communication effectiveness, customer driven leadership, sales team development and brand messaging.

Jeff Slayter

As an entrepreneur and investor Jeff started his first company at 22 years old. Growing it into a thriving real estate investment and consulting firm, managing portfolios and assets valued at 15M. After raising $3 million in capital from 18 investors through sales presentations and individual meetings, Jeff deepened his consulting practice, becoming the Acquisitions Manager of a private trust fund for commercial acquisitions in
California and eventually consulting as an International Executive Consultant for a $60M dollar development project in Dalian, China.
As someone devoted to top leadership and communication in his business endeavors,
Jeff has over a decade of training in leadership practices including: NLP, Fearless Wealth
(an Investment Education Group), Fortune 500 Executive Training Seminars, and holds a business management degree from Menlo College. He has also intensively studied with
Landmark Education (Leadership and Communication Training Corporation) and
Anthony Robbins.

Official Website: http://worldshiddenmasters.com/