Business strategy for the Internet can be radically different from other industries, as well as more fun and inventive. And creating a sustainable competitive advantage on the Internet can rely more on what we do tactically in design, marketing, and technology. This class will introduce the topic of business strategy and illustrate how Internet strategy is practiced by online and traditional companies. In class we’ll discuss how Internet strategy applies to our particular situations and create our own fictional business by applying a particular strategic method.

Official Website: http://smartexperience.org/classes/internetbusinessstrategy/

Added by threefour on July 6, 2007

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