48233 Warm Spring Blvd
Fremont, California 94539

FREE If Register Online OR $10 at the door
Registration: http://heatmap.eventbrite.com

Attention: Every attendee will receive a paid account from CrazyEgg and FREE Instant account from ClickTale.
Giveaways Sponsored by CrazyEgg, ClickTale, LuckyOliver, O'Reilly, APress, & Adobe

Adobe CS3 Photoshop & Illustrator
Terry White, Technical Resources Manager at Adobe (NY)

Adobe CS3 is the most-anticipated biggest software release in Adobe history. Web designers or UI engineers rely on powerful tools to create Web 2.0 elements. What kind of power that CS3 Photoshop and Illustrator deliver? power that goes beyond the Web 2.0 gradient and reflection.

Terry White, technical resources manager for Adobe Systems Inc, leads a team of applications engineers that focus on professional publishing, Web authoring, and digital video. Terry has been active in the industry for over 18 years and is the founder and president of MacGroup-Detroit, Michigan's largest Macintosh users group. He is co-author of the InDesign CS Killer Tips book and a columnist for Mac Design magazine. He says, "TiVo has forever changed the way I watch television. With TiVo, theres always something on!"

User Behavior Over The Rainbow: Utilization of Heatmap Technology In Web Analytics
Dr. Tal Schwartz, Co-Founder & CEO at ClickTale (Israel)
Hiten Shah, Founder & CEO at CrazyEgg (LA)

Watch Your Website Visitors – The Web 2.0 Way
What are users doing on my website? Where are they stuck? What kind of errors are they seeing? And why are they abandoning my shopping cart? These and many more questions can be answered by ClickTale, a new web service that records and replays your visitors' online behavior. ClickTale shows you movies of visitors’ every mouse movement, every click and every scrolling action. In addition, the new Heatmaps show where your visitors look on the webpage, what parts of the page they skip and how far down they scroll. ClickTale is a hosted service, so there is no software to install and setup takes only a few minutes.

Dr. Tal Schwartz is a technology entrepreneur, educator and Co-Founder & CEO of ClickTale Ltd. which offers intuitive, insightful analysis of your website by recording and replaying your visitors' online behavior.

Dr. Schwartz is a co-founder of the Technion’s Bronica Entrepreneurship and Innovation Center which supports entrepreneurship in Israel. Dr. Schwartz has taught at the Technion’s undergraduate, graduate, and MBA programs, as well as at the California Institute of Technology, Tel-Aviv University, the University of Haifa and DePaul University in Chicago. Dr. Schwartz was a co-founder of Expand Beyond Corp. which was sold to Semotus Inc.

Dr. Schwartz received his bachelor's degrees in Economics and Mechanical Engineering from the California Institute of Technology (1992) and earned his master’s and doctorate degrees in Finance from Cornell University (1997).

Hiten Shah graduated from UC Berkeley in 2003. Since then he has been engulfed in the Internet marketing world. He first started off with
offering SEO services by co-founding Advantage Consulting Services and helping to write ACS’s company blog, Pronet Advertising. Soon after he saw the need for better Internet marketing tools and started
creating web applications including Crazy Egg, Siteblimp, and Serph.
More recently along with his partners at ACS, he has been focusing on
providing Social Media Marketing solutions for companies of all sizes.

6:30pm Adobe Workshop on CS3 Photoshop
7:15pm Adobe Workshop on CS3 Illustrator
Food & Drink will be served during workshop
8:00pm Utilization of Heatmap Technology in Web Analytics
9:30pm Giveaways

Who Should Attend?
SEO & SEM professionals
User Interface Designers & Interactive Engineers
Web Designers
Web Application Developers
VPs of Marketing
Executives & Founders

What You Will Learn?
Latest features in CS3 Photoshop & Illustration
Tips & Techniques from Adobe Certified Expert
Deeper learning from heatmap analysis beyond web analytical tools such as website traffic tracker and log file analyzer
How to measure and analyze heatmap data and trends
Understand user behavior such as clicks and interactions
How to combine heatmap results with web analytical tools to deliver more powerful results for decision-making

About Us
Silicon Valley Web Builder (SVWB) is a web organization delicated to providing web builders with useful and informative resources. We promote technological innovations and address technical challenges facing the web community.

Official Website: http://www.svwebbuilder.com

Added by Websig on April 29, 2007



Techcrunch reported today on Crazy's new release "Confetti"
Track Every Click with Crazy Egg’s “Confetti”

Good dicussion and comments on heatmap


CrazyEgg is also presenting at Under The Radar the day after presenting at SV Web Builder.


ClickTale CEO just confirms that ClickTale will be giving out FREE Instant ClickTale account to our attendees. Wow! Yeah!


LuckyOliver is giving out attendees FREE Tokens for professional photos.

Their photo stock quality and collection are excellent. SV Web Builder is using their photo in our flyer designs. It is so easy to find pretty girls and models in their library.


LuckyOliver just invites SVWB community to attend their 1st birthday party in SF. I am going to tell everyone about it.

I would like to meet their photographers and enjoy their work. I would like to show them how I have been applying the photos into our flyer designs.

Our new magazine style flyers have been receiving good responses. I have been putting our flyer next to other popular magazines for comparison. Our flyer is pinky enough to stand out.


Adobe has confirmed their speakers in July. I wonder what Adobe will be giving out this time. I can't wait to find out more.

Adobe is giving out CS3 Illustrator software license to our group as give-away. Adobe is giving out SDK discs and product brochures you can't even find in Apple stores or computer stores.

Many UI professionals are coming to our meeting the first time. Sure it is the time to check out CS3 and go back to tell your boss that it's time to upgrade your Adobe license.