Unload Your Ideas to Cliff Garbutt - Symposium on Animation and Gaming August 6, 2009

Unload Your Ideas to Cliff Garbutt - Symposium on Animation and Gaming by Cliff Garbutt. Cliff Garbutt has more than twenty years of digital animation industry experience. He has done extensive storyboarding, illustration design and animation for major US Television Networks such as NBC, CBS, and ESPN and Advertising Agencies such as McCann Erickson NY, and BBDO, as well as character development for 3D animation in both television series and feature film. He has also directed large scale animation productions involving up to 50 or more animators and professionals, for clients such as Disney Interactive, Motion Works Group, Nelvana and Nokia. Cliff has been trusted to direct the animation of some of Disney's premier 'flagship' characters: Snow White & Cinderella, Buzz Lightyear and the cast from Toy Story, as well as the gang from 'Winnie the Pooh' and 'Finding Nemo' on 5 major series and video game projects for Disney Interactive. During his visit to India in August the objective is to initiate the plans for Lost Continent of Terrapin Game Design with AAG and Pixel. The one-day event will gather a diverse group of industry professionals to explore, discuss and promote the novel industry in the Country. With the Animation and Gaming Industries booming exponentially, the global animation industry was estimated at USD 59 billion in 2008, and with a nearly 8 percent growth is targeted to reach USD 80 billion by 2010. Following the same pattern, the worldwide gaming industry stood at USD 21 billion in 2008 and is expected to reach USD 42 billion by 2010 with a projected annual growth of 25-30 percent. In both the industries, the development costs account in the range of 30-45 percent, which is quite a large share of the total numbers. On the contrary, Indian Share in both the industries is lagging behind, with numbers at in Animation and in Gaming. A key factor restricting the growth of both industries in India is the scarcity of skilled professionals. Increased focus on the needs of the segment by key stakeholders can help address these areas and lead to significant growth. To tap into these billion dollar industries, AAG has taken the initiative to increase the level of interaction between the industry and seasoned industry veterans to promote and spread awareness among the next generation students. AAG has developed a comprehensive training module that can result in bridging the demand-supply gap of skilled professionals. This will require industry support in the form of funding, and enabling environment for domestic market development that can further grow the opportunity.

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