PLEASE RSVP @ http://www.thirdtuesdayvancouver.com
Please note, due to another social media event on Tuesday, David Jones of Hill & Knowlton will be speaking on Monday for September's THIRD TUESDAY VANCOUVER.
We hear the horror stories of fake blogs, spam pitches and general ignorance of the social media community by PR practitioners who leap into the online space without first understanding what it is and why it’s different. David will talk about how Hill & Knowlton approaches the online space and how it’s incorporated into virtually every PR program they execute on behalf of companies like HP, Motorola, Bayer and Molson.
David Jones is vice president, digital communications at Hill & Knowlton in Toronto. Prior to H&K, Mr. Jones was the group head, marketing communications at Fleishman-Hillard Toronto where he provided senior counsel to Yahoo! Canada, Pepsico, Frito-Lay, Score Media and the Movie Network. Before joining Fleishman-Hillard, Mr. Jones became vice president at the Thornley Fallis Group in Toronto in 1997, where he led the marketing communications and financial groups and was a key contributor to the firm’s leadership in adopting and evangelizing social media as a communications tool. Mr. Jones joined Molson Canada in 2002 as the brewery’s Director of Public Relations for English Canada. While at Molson, David acted as the primary media spokesperson, while also coaching and developing many of its senior executives’ media abilities. He returned to Thornley Fallis in 2005 to co-lead the Visa Canada business and oversee a diverse range of clients including Travelocity.ca, Van Houtte Coffee, Executive Risk Governance Advisors and the Ontario Government.
An early-adopter of using social media for PR purposes, Mr. Jones authors a popular Canadian PR blog (prworks.ca) and co-hosts the weekly Inside PR podcast (insidepr.ca) and is a frequent speaker at communications conferences on how to use social media as an effective PR tool.
A big thank-you to The Network Hub for allowing us to use the space this coming Monday, and to Rebecca (Miss604.com) for live blogging this event.
See you soon!
Tanya & Monica
Official Website: http://www.thirdtuesdayvancouver.com
Added by netchick on September 11, 2008