40 St. George Street 40 St. George Street
Toronto, Ontario

Ever wonder how a large corporate web site navigation system is designed, and how it evolves over time? How certain links find their way to the corporate home page, while other ones do not? How major changes in the corporation's business affect the web site navigation? And how the IA of the corporate web site can give clues about how well the business is doing?

If so, then join Keith Instone as he tells stories about the information architecture of ibm.com.

Official Website: http://www.torchi.org/Default.aspx?pageId=91841&eventId=17628

Added by Keith Instone on June 21, 2008



Here is the Facebook event link:


See you there! :)