A talk by John Mackey, co-founder and CEO of Whole Foods Market, followed by a conversation with Michael Pollan, Knight Professor of Journalism
Whole Foods Market is the largest organic and natural retailer in the world. The co-founder and CEO of the company will offer a multimedia presentation of the past, present, and future of food. Mackey will then join Pollan in conversation, continuing in person the exchange of views the two have been conducting since the publication of Pollan's 2006 book, "The Omnivore's Dilemma."
Their correspondence, which has explored such issues as organic and local food, animal agriculture, and the role of Whole Foods, is available at http://www.wholefoods.com/blogs/jm/ and http://www.michaelpollan.com/article.php?id=80
Tickets from http://tickets.berkeley.edu/
Official Website: http://journalism.berkeley.edu/events/details.php?ID=371
Added by peterme on February 1, 2007
Sold out! Watch the webcast here: