The Long and the Short of It: Finance and Investment for Normally Intelligent People Who Are Not in the Industry February 4, 2009

Host: Institute of Economic Affairs. This book provides a guide to the complexities of modern finance, both the basics of investment and the sophisticated innovations of the modern financial system. It explains how twice in the last decade — in the new economy bubble and the credit crunch — the follies of finance have threatened the stability of the world economy. It describes an environment that is complex and sophisticated, but greedy, cynical and self-interested. This book explains how to put your finances in the only hands you can confidently trust — your own. You will learn everything you need to be your own investment manager; to recognize your investment options, and the institutions that will try to sell them to you; to understand the principles of sound investment and the research that supports these principles.

Official Website: http://www.iea.org.uk/record.jsp?type=event&ID=198