The Leading Edge of Hardware October 9, 2009

The Leading Edge of Hardware - Dell’s New DNA: Intertwining Technology Trends and Marketing to Better Address Customer Pain Points

CCAT is presenting an exciting dinner event featuring a presentation by Jeff Hamlin, Dell’s Director of Marketing for Medium Business in the United States. Jeff’s presentation is entitled: Dell’s New DNA: Intertwining Technology Trends and Marketing to Better Address Customer Pain Points.

In this presentation, Jeff will discuss the key technology trends in IT and how Dell is marketing its solutions utilizing a mix of both traditional and social media marketing. He will address virtualization, cloud computing, Microsoft Windows 7, productivity applications and other new technologies, providing his viewpoint on where these technologies are likely to take us.

He will also discuss how Dell is communicating via traditional advertising, social media, and experiential marketing, and how Dell is using its customers to reinforce and expand the marketing message.

EVENT DETAILS:
Date: Oct. 21, 2009
Time: 5:00pm to 9:00pm
Location: The Westin Hotel, 320 4th Avenue SW
Cost: $70 (includes dinner)

Official Website: http://www.CCAT.org