400 Soldiers Field Road
Allston, Massachusetts 02134

The Best Practice Conference on How to Create Social Networks & Measure ROI of Online Marketing.

Traditionally, advertising has been used to attract new consumers. However, in the age of Web 2.0, the new buzz is community marketing/social media strategies. These strategies engage the audience in an active, non-evasive way to create prospect and consumer conversation. It focuses on the needs of existing consumers – it really tunes into how the consumer feels about their product and their need to connect.

We have designed the one marketing event that you can’t afford to miss – a best practice conference to create social networks and measure ROI of online marketing. Help your business interact, network and exchange knowledge using social media, reach new customers and make your performance soar. After three days of premier content delivered by over 25 talented speakers and panelists, you leave with a plan to take your company’s marketing to a whole new level.

Official Website: http://www.worldrg.com/showConference.cfm?confCode=MW09002&field=summary

Added by Voce Nation on March 2, 2009

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