Succeeding with Channel Partners in Today's Changing Environment February 15, 2011

Don't miss this opportunity to learn ways you can effectively develop channel revenues in the 2011 and gain a better understanding of the challenges facing channel organizations today.

The number of companies relying on channels to fuel their success is greater than ever before. The competition for channel "mindshare" is increasing and the nature of services is changing, especially with the growth of Cloud offerings. Plus, the need for increased revenue with lower costs is having a major impact the channel to vendor relationship.

To address these challenges and achieve revenue results, alliance and channel managers must think differently and execute effectively.

In this program, ASAP experts will be joined by channel sales and marketing executives from Adobe, Juniper Networks, Polycom and Riverbed Technology to discuss emerging best practices, techniques and programs that empower channel partners to achieve results.

Panelists
Moderator: Jennifer Vessels, CEO, Next Step
Dan Brumm, prior Director of Marketing, Polycom
Carolyn Crandall, VP Marketing, Riverbed Technology
Lisa Graham, Senior Director Channel Sales, Adobe
Pat Steadman, Senior Manager Channel Enablement, Juniper Networks

Cost
Advance Registration (through 3:00PM on February 14, 2011).

* $25 for ASAP members in advance or $35 at the door
* $25 for ASAP Partner organization members in advance or $35 at the door
* $35 for non-ASAP members in advance or $45 at the door

Official Website: http://asap20110215.eventbrite.com/