1077 Independence Ave
Mountain View, California 94043

Social Networking, Social Media - to Grow Your Business

This talk is an introduction to a new original integrated marketing methodology that connects in a very sophisticated way a variety of traditional and new marketing channels to facilitate growth of your business.

We'll review categories of marketing channels [such as LinkedIn, Orkut, Second Life, YouTube, Facebook, etc ], their characteristics, challenges, opportunities and strategies and walk through an example of how they can be used in integrated fashion to generate more business for your company: large enterprise or small moms and pops shop.

About presenter:
Tatyana Kanzaveli has been in executive sales, marketing, and business development roles with start-ups and global enterprises for over 20 years. She has developed new integrated marketing methodology that she successfully used to develop unique market segments.


Official Website: http://itexec.meetup.com/32/calendar/8316442/

Added by FullCalendar on July 14, 2008



This sounds of interest.
After building a social network and live TV aggregation platform, we realised the opportunity to build corporate social network platform from our tried and tested technology. We now provide corporate social networking platforms and services. We have a proven track record with technology currently in use by blue-chip clients. Our brandstation solution is offered to corporate clients keen on using social networking and web 2.0 technology for either internal communication or consumer marketing. There's further information at http://www.brandstation.tv

Our brandstation platform is a collaboration platform for either internal corporate communications or external consumer marketing. We’ve already produced versions for clients like PricewaterhouseCoopers and Diageo . The core components include blogs, user personalisation, video management, team creation, friend invites, event calendar alerts, activity notifications, forums, bookmark and rss feed sharing, AJAX interface.

We also do bespoke development for widget development, interoperability with other systems. There’s further information about the social network platform on our site: