3005 River Road
Louisville, Kentucky

Please join us on Monday, August 18 from 6:30 p.m. until 8:30 p.m. at the Louisville Visual Art Association at the Water Tower for a presentation that will strike a chord with anyone who gets their news from newspapers, television stations, radio stations or magazines. Jason Falls will present, "Where's My Audience? How Traditional Media Can Use Social Media To Maintain Relevance," which will look at the downward spiral of the old guard media, the trend of citizen journalism and how some traditional media outlets are using social media strategies and tools to maintain a relevant connection with their audiences. The presentation will be a preview of Falls's presentation in September at Blog World and New Media Expo in Las Vegas, Nev.

Please RSVP for the event via email (smclouisville - at - gmail.com) or via the event page on Facebook. Light refreshments will be served.

Special thanks to the Louisville Visual Art Association for hosting us for a second, consecutive month. The July event was well received by all and we're excited to be back.

Added by michellej on July 28, 2008

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