Social Media October 19, 2010

Social Media Summit 2010

“Bridging businesses to accelerate ROI through innovative social media strategies – DISCOVER, LEARN, IMPLEMENT & RULE YOUR MARKET”

20, October 2010, Hotel Orchid, Mumbai, India.

For more info on the event – please visit
http://virtueinsight.com/site/TelecomDetails.aspx?SC_ID=20

Conference Info:
Social Media Marketing - One of the most powerful ways for building brands and marketing products & services in current media landscape. Companies can be ensured of a greater presence and increased popularity of their brand apart from getting an opportunity to promote their services or products to a vast base of potential customers with minimum cost in the quickest possible time. This can be achieved fortifying their marketing team with the right tools and strategies for social media marketing. It has become an integral part of our everyday lives. Given the rate at which Social Media is spreading, marketers can no more ignore this revolutionary medium. Different people assume social media in different terms. From an umbrella term defining various technologies that facilitate social interaction using words, pictures video and the like to tools used for sharing and discussing information. Various software tools and networks allow the generation of user content and it is this revolution that is shaping the next generation of web, TV, mobile, enterprise, PR, marketing comms, brand engagement and every industry sector.
Social media marketing is also about fostering relationships with your end users to continue product and service excellence. Social media websites are also growing by almost 100% year after year in India. This multi-faceted conference will equip you with a holistic approach to social media marketing, providing you with fresh ideas on brand presence, social media tools, current market risks and innovative strategies to improve your organisation’s products & services.
Through this summit you will examine how social media culture and social networking platforms are having a major impact on business communication, practices and processes. How can these tools be utilised, how can you employ strategies within your company to increase profitability and sustain reputation
So, In short, it can be concluded that Social Media Marketing is undergoing a lot of structural changes and is poised to grow and contribute greater revenues to the industry in years to come. Get ready!
It is with great pleasure that we invite you all to the “Social Media summit -2010” and wish you all the very best.
Key Themes discussed at this Summit:
• Why care about social media marketing (SMM)?
• Outlining the growth of social media and its benefits in today’s Asian market
• Analyzing the worldwide trends in social media & lessons to be learned for Indian market
• How should brands use social media? Illustrating with case studies
• Forecasting revenue growth for brands with ultimate utilisation of social media
• Recognizing SMM as a demand generation tool for brands, products & services to boost business growth
• Discuss and identify the innovative strategies for a cost effective SMM plan to boost sales, nurture your product & establish an impactful brand presence in the market
• How social media is evolving through mobile applications - What is next for mobile social media?
• Engaging customers though mobile apps and mobile social media
• Selecting your appropriate social media agency. How can marketers use social media and achieve ROI?
• Analyzing the practices for delivering PR campaigns across multiple social media platforms
• Global marketing strategies in order to incite the user to use advanced social media services.
• Strategies on boosting the penetration of social media in smaller cities and rural areas.
• Analysing revenue generating models via various channels like (Facebook, LinkedIn, Twitter, Blogs etc)
• Establishing social media marketing as a ROI strategy while growing your brands, products and services
• SMM as a contrivance for improving customer base & brand loyalty.
Who Should Attend?
SVPs, CMOs, COOs, VPs, GMs, MDs, Directors, Senior Managers, Heads within:
• Marketing
• Media Marketing
• Branding
• Digital Marketing
• PR & Publicity
• Corporate Communications
• Consumer Marketing
• Media Relations
• CRM/ Service Quality
• CSR
• Product Development

Target Audience - Industry
• FMCG/ Retail/ Consumer Goods
• Banking & Finance/Insurance
• Telecommunications/IT
• Entertainment & Recreation
• Hospitality & Hotels
• Tourism
• Manufacturing/ Engineering
• Pharmaceuticals
• PR & Advertising
• Government & Public Sectors
• Other large industries

Why should you attend?
Social Media Summit 2010 - “Bridging businesses to accelerate ROI through innovative social media strategies – DISCOVER, LEARN, IMPLEMENT & RULE YOUR MARKET”
Get more from the event, with a broader scope bringing the whole communications value chain together. Enjoy and make the best out of our dedicated networking drinks time, meet the leading market leaders showcasing the technology of tomorrow in the co-located exhibition. Expand your knowledge of the latest business models and technologies in the high-level conference.
Ordering Delegate Place
Ordering is simple! You can simply email or call and book your seats on
TEL: +91 (44) 2377 0517. Email – [email protected]

For this one day conference, conference fee is 07,000 INR + tax per person

For 2 - 3 delegates - 06,000 INR + tax per person
For 3 and more delegates - 05,000 INR + tax per person

Should you have any queries, please feel free to write to us – [email protected]