Social Intelligence Webinar | Using real-time metrics to mitigate crisis February 12, 2013

You can’t control all of the external factors that affect your brand; but with the right knowledge you can minimize damage and identify areas of opportunity. SDL’s Customer Commitment Framework, a system of measures, management practices and tools, uses social media data to help companies understand and act upon serious issues affecting their brand. We will illustrate this by analyzing an issue we are all integrally tied to: The Fiscal Cliff Crisis.

Date & Time-
February 12 2013 (45 minutes)

Presenters-
Justin Kisle and Cameron Plommer, analysts from the SDL Social Intelligence Division

Webinar URL
http://www.sdl.com/events/si/webinars/fiscalcliffwebinar-si.html

About SDL
SDL enables global businesses to engage with their customers in the language, the media and at the moment they choose. We help businesses manage their brands, drive global revenues, accelerate speed to market and enrich their customers’ experience. SDL solutions drive global reach across multiple languages, cultures, channels and media. SDL has over 1,500 enterprise customers, 400 partners and a global infrastructure of 70 offices in 38 countries. For more information, visit www.sdl.com.