1801 Page Mill Road
Palo Alto, California 94304

SDForum, in collaboration with Nixon Peabody and Frank Rimerman are delighted to announce the launch of a unique and innovative breakfast series: Building a Tech Business in Silicon Valley: A Case Study. The Series is NOT a "talking heads" panel program. Instead, the important lessons learned are communicated through discussions centering around detailed case descriptions. Audience members put themselves in the shoes of the company's principals as they suffer and succeed through the rollercoaster life of a startup. The Series will take place across five sessions from Fall '08 to Spring '09 and will trace the lifecycle of a fictitious Silicon Valley technology company.

Each session will be kicked off by a panel of experts and then participants will discuss and debate what the founders should do, provide helpful insights and materials for the entrepreneurial attendees as they build and grow their own companies. The experts include seasoned entrepreneurs and CEO's, service providers, investors and executives with pertinent experience and insights. There will be a dedicated wiki to communicate with attendees, including disseminating background material prior to the sessions, session materials, news and other related pieces or posts, and speaker and sponsor information.

Attendees are invited to participate in the entire series, or simply come for one session of particular interest.

Session #1: Cash Crunch
GS has successfully landed its first major partnership GS television production company for their new show - America Has A Big Secret. They have been doing consulting on the side, but the company has not yet begun to generate revenue from its core business. Unfortunately, the company is almost completely out of cash. This is their first big break, yet they cannot even pay their employees, taxes, rent, or even buy their own coffee. What can and should the founders do?

SDForum members: $35, Non-members: $45, Platinum Pass: $0.

Official Website: http://www.sdforum.org/index.cfm?fuseaction=Calendar.eventDetail&eventID=13227

Added by FullCalendar on September 26, 2008