REFUEL Races to Rock 'n' Roll Las Vegas November 30, 2012

The REFUEL | “got chocolate milk?™” campaign is headed to Las Vegas to show athletes that what they do after strenuous exercise can make a dramatic difference in how they feel and perform during their next race or workout. The new campaign “got chocolate milk?” – backed by USA Basketball Men’s National Team member Carmelo Anthony, twelve-time swimming medalist Dara Torres, five other 2012 USA Swim Team medalists, plus 2010 Ironman® World Champion Mirinda Carfrae – shows how refueling with chocolate milk can play an important role during an athlete’s after-workout ritual. Lowfat chocolate milk is simple, effective and scientifically shown to help the body recover after a hard workout so athletes can perform at their best during the next bout of exercise.


Participants can also visit the REFUEL booth at the Health & Fitness expo to learn about the scientific benefits of post-race recovery, and for the opportunity to join an exclusive group of elite athletes who champion refueling with lowfat chocolate milk after a strenuous workout.



Athletes who stop by the expo will have the chance to join Team REFUEL and win:

· $500 in sponsorship money

· Top notch training gear

· Paid trip to race in Europe

· Chance to star in a national “got chocolate milk?”™ ad



EXPO DAY DETAILS:

Location/Booth Number: Sands Expo and Convention Center
Date/Time: Friday, November 30th 11 AM – 7 PM
Saturday, December 1st 10 AM – 8 PM



RACE DAY DETAILS:

Finish Line Location: Luxor Festival Lot

Date/Time: December 2nd 3 PM



FOR MORE INFORMATION:

Twitter: Follow us @GotChocoMilk

Facebook: “Like” us at Facebook.com/GotChocolateMilk

Online: www.gotchocoloatemilk.com

Official Website: http://gotchocolatemilk.com