1 Old Bayshore Highway
Millbrae, California 94030

Web 2.0 has brought new challenges and opportunities to the business world. Customers now use social media to evaluate products, companies and people, before they do business.

Every business person who wants to thrive needs to build a visible and credible Web 2.0 presence, or lose out. A traditional website is not enough!

This presentation will show how to use largely free Web 2.0 tools to establish and monitor a visible and credible social media presence, one that will attract high-value customers to your value proposition and to the value in an ongoing relationship.

Attendees will learn how to:

Use FREE Web 2.0 tools and techniques
Attract high-value customers into a sustainable and profitable relationship
Gather information, spot trends, and turn them into business opportunities for you and your customers.
Build an expanded networked brain trust of people who will help evangelize you and your business.
Establish a visible and credible social media presence that builds trusting customer relationships and attracts new clients.
Assess and monitor your social media presence.

WIN $200 Get With It! ᅠGiveaway - drawing for FREE book and seminar series
Attendees SAVE 25% on Get With It! book purchases

More About John Todor

John I. Todor, Ph.D. is the managing partner of The Whetstone Edge, LLC, a customer-centric consulting firm that helps clients build customer equity by engaging customers online via social media and delivering compelling offline customer experiences.

He is the author of three books on related topics. His latest book, Get with it! The Hands-on Guide to Using Web 2.0 in Your Business is available in full digital format that integrates online video sessions to interactive exercises and a web browser.

$45 for Members/Affiliates, $55 all others, $65 at the door.

Official Website: http://imcnorcal.org/Library/Programs/flierv2Sept08.pdf

Added by FullCalendar on August 15, 2008