6900 Airport Rd
Toronto, Ontario

Like many I hate the Web 2.0 meme, but it just won't DIE!!!!!!!!


We are all eager to the keep up the pace of innovation and for the time being 2.0 is the “next” generation, beyond the bubble and market correction. It is a buzzword; but, it is real. You see Web 1.0 was all about website content; now Web 2.0 is about user generated content . So folks, don’t trifle over the use, abuse or misuse of the term “web 2.0.” It’s like telling the hords not to love Nike or a Starbucks Capp. The web as a platform is the key underpinning to 2.0, democratization of the web for all, moving away from the static to the fresh, content that follows you wherever you are and apps that respond to your personal preferences. For business, nano-economies are erupting and can be a challenge–they are nimble and savvy.

Collaborators will include non-geeks, non-IT folks, immersed in business and intimidated by the speed and esoterica of the web. But I also hope to be inspired by patient, compassionate geeks, web gurus and IT folks. I toil daily at bringing people together about the possibilities of the web in user terms, here, at our corporate site, and, our conferences and exhibitions. As gatherings go, there is still nothing faster than human conversation or that engages all sensory systems for full comprehension. I just don’t see the advent of the virtual handshake, hug, and “the [billion] natural shocks the flesh is heir to”. Hoping our flesh and blood will converge beyond these uploads in Toronto May 1 and 2, 2007, at the PLEXUS 2007 web 2.0 Conference & Exhibition, and many times thereafter.

Official Website: http://www.plexus2007.com/index.html

Added by davidcrow on September 6, 2006