Persuasive Marketing Materials Course August 14, 2013

Want to write more powerful promotional material for your business? This course covers the essentials of persuasive writing and applies them to print and online formats: mailers, newsletters, brochures, invites, websites, press releases, proposals and more. Youll learn to create the hook that cinches your message, and develop practical skills in structuring, word usage and proofreading to suit your brand and marketing guidelines. Through exercises, examples, and open discussion, participants will have all their promotional writing questions answered. Details of this event may be subject to change. Please visit http://cce.sydney.edu.au/course/wpcp for more information or to register. | Training courses from the Centre for Continuing Education (CCE) - The University of Sydney

Official Website: http://cce.sydney.edu.au/course/WPCP