Optimize Your Online Recruiting Campaigns - 1.0 CPE credits April 27, 2011

In the War for Talent, today's recruiting leaders must take advantage of what the big job sites already know -- search engines are the best way to reach job seekers. Progressive companies are learning how to reduce costs while reaching out to relevant candidates and leveraging brand equity. Discover the major advantages of recruitment through the Internet using the power of search engines. Learn job seeker tendencies and how to connect with relevant candidates first. Find out how to:

Utilize search engine optimization to get your online employment marketing campaigns in front of targeted candidates

Keep your employment marketing campaigns at the forefront of relevant Internet searches

Improve the ROI of online employment marketing and recruitment campaigns

About the Presenter
As Director of Public and Job Seeker Relations at Jobing, Theresa Maher focuses much of her career on helping employers find qualified talent by providing local communities with information on employment branding and recruitment. She is an expert on the topics of local employment, recruitment and job seeker issues and is a certified coach in job and career development and job and career transitions.

Official Website: http://www.nchra.org