Online Marketing: Combining Social Media & E-Mail Marketing June 3, 2009

This seminar is designed for all audiences, beginner-advanced. Ever wonder how social media websites like Facebook, YouTube and Twitter can benefit your business? Look no further- this seminar is designed to help you! After all it’s not rocket surgery…it’s just a new way to market your business- a way that is easy on the environment (no direct mail pieces to end up in a landfill!) and easy on your bottom line. This interactive seminar will provide you with valuable information regarding using social media as a marketing tool, including best practices and winning strategies in email marketing.

Topics covered include:

• Profiles of the major social media platforms.
• Introduction to blogging and micro-blogging (i.e. Twitter) for your business.
• Introduction to using social media networking sites (i.e. Facebook, LinkedIn, etc.) to promote your business.
• Introduction to using social bookmarking sites (i.e. Digg, StumbleUpon, etc.) to drive traffic to your website.
• Introduction to leveraging online video and YouTube for your business.
• Pulling it all together with your email marketing.
• Learn the basics of opt-in email marketing.
• Best practices to help you keep subscribers.
• Discover how to increase deliverability and open rates in your campaigns.
• Tips for writing compelling email newsletter and campaign content.
• See real examples of successful email campaigns.
• Learn how to drive more sales through op-in email marketing.

Official Website: http://www.smartmarketmovie.com/html/site_registration.html