OMMA Video June 7, 2011

We’re already nearly halfway through 2011, and online video spending continues to grow apace. But the industry also continues to fragment, becoming harder and harder to define each year. OMMA Video, MediaPost’s semi-annual conference about the art and science of marketing, advertising, producing and distributing video on the Web, covers everything from innovative new ad formats, to enhanced video targeting technologies, to online television, branded Web series, and viral video distribution strategies. No other show in the industry ties all the fragments together in such a cohesive and easily digestible manner, ensuring that there really is more than just something for everyone.

At this special Internet Week edition of OMMA Video, you will have the unparalleled opportunity to:

• Hear from top names in the advertising industry as they share the secrets of connecting with consumers using online video.

• Gain valuable knowledge and insights into burgeoning video sectors like online television advertising, branded entertainment and viral video.

• Examine new ad formats like user choice initiated ads, hearing how buyers and publishers are deploying them.

• Learn about new targeting technologies, and which leading advertisers and publishers are using them, and which ones are not, and why.

• Network with top advertising execs, brand marketers and video producers and distributors.



OMMA Video Attendees Include:



BBDO West, Senior Strategic Planner
BabyCenter, Senior Manager, Marketing & Development
Catalyst S+F, Manager, Account Strategy
Disney Interactive Media Group, VP Marketing
Goodby Silverstein & Partner, Sr. Planner, Digital
McCann Erickson, Director, Digital Video
Optimedia, SVP, Managing Director, Digital
PayPal, Senior Manager, Global Marketing
Razorfish, Media Supervisor
TCBY, Director of Marketing
The Coca-Cola Company, Director, Media and Interactive Marketing
Warner Bros., VP, Online Marketing
Williams Sonoma, Director, Marketing msnbc.com, Video Product Manager
The Clorox Company, Global Manager - Digital
Pereira & O’Dell, Director of Marketing
PHD, Digital Media Director
BusinessWeek, Director, Ad Operations
Mediasmith, Media Supervisor
MEC, Managing Director, Digital
PHD, Director, Digital Strategy
Universal McCann, EVP, US Director of Digital Communications
Starcom Mediavest, SVP, Group Director
Horizon Media, VP, Digital Media Activation
Neo@Ogilvy, Managing Director, North America
MTV, VP, Strategy & Operation Marden-Kane, Inc., Senior Vice President
Mindshare, Senior Associate
Staples, Inc, Digital Marketing Manager
Kenneth Cole, VP, Marketing
MediaEdge, Media Supervisor
MediaVest Worldwide, Digital Associate
Mercedes-Benz USA, Digital Marketing & CRM
Euro RSCG Worldwide, Assoc. Director, Analytics & Insights
MediaCom, Marketing Manager
NBC Universal, SVP, NBC News Marketing
Razorfish, Strategy Director
Initiative, SVP, Director of Digital
MEC, Associate Media Director