The majority of consumer transactions take place offline, yet the Internet influences more of them every day. This is the true opportunity for “local search”: tying consumer Internet research to offline conversions.
In this free webcast, Greg Sterling will discuss the latest developments in the Local Search landscape and how brand marketers — of any size — can take advantage of this evolving channel.
Official Website: http://searchmarketingnow.com/
Added by claireschoen on May 29, 2008