Mobile Next: The Growth of Mobile Interconnectivity and Community in ’09 - Midwest Direct Marketing Association Development Series February 3, 2009

MDMA Professional Development Series
Tuesday, February 3, 2009

Mobile Next: The Growth of Mobile
Interconnectivity and Community in ’09

Mobile looks to be the next big thing… but it’s oh-so-new in its development.

Companies are researching how to enhance their current marketing with rich mobile applications. Many mobile solutions are popping up to be the next standard technology, creating a large field to choose from.

So how do you make sense of it all, with terms like QR codes, inbedded delivery, invisible watermarks, and NFC? And how will social media help fuel many of these rich mobile applications for enterprises to deepen the brand experience with the consumer?

On February 3, come listen to a panel discussion breakfast on where we are currently in the mobile interconnectivity and community space. The discussion will surround mobile delivery, convergence, content-apps, community, history, consumer expectations, and developer responsibility. Join the discussion.

The forum will be led by these champions of social and mobile media:

Mark Jenkins
Director of Technical Solutions
Select Communications

John Behr
CEO / President
Converdia

Scott Thomsen
Partner
Launch Media, Inc.

Doug Pollei
VP, Internet Strategy
IKANO Communications, Inc

Register by phone or online by January 30.

Event Specifics
» DATE: Tuesday, February 3, 2009
» TIME: 7:30–9:00am
» VENUE: Campus Club
U of M Coffman Union
300 Washington Ave SE | Minneapolis, MN 55455
» COST: $35 members; $45 guests; $15 students
(Breakfast provided.)
» REGISTRATION:

Register online or download a hardcopy registration form by Jan. 30, or call the MDMA office at 651.999.5351 by noon on Jan. 30.

Official Website: http://www.mdma.org/event09_0203.cfm