Master Search Engine Optimization (SEO) Hands-On Workshop March 22, 2010

Mon-Fri, March 22-26, 2010, 8:30am to 5pm all days

From the moment you arrive, your experience will be hands-on and personalized to you and your classmates. Through demonstrations of common situations, and practical approaches to your own Internet marketing hurdles, we work right alongside you to ensure your full comprehension of the workshop materials. After you pass the final exam, you'll receive certification showing that you've completed all the modules and understand the concepts.

Day 1 - Search Engine Basics: Getting Results How to perform Keyword Research and how to work with your content in the correct sequence of operations for maximum impact. You will have a good understanding of current on-site influences, as well as step-by-step methodology.

Day 2 - Search Engine Processes Learn how to optimize your pages manually by using our 6-step system. You will know which search engines and directories should be focused on for the best results, how to build link reputation and popularity, along with an awareness of all the ways to avoid being penalized accidentally.

Day 3 - The Future of Search Engine Marketing Learn Advanced Keyword Forensics and how to tap into behavioral trends based on the last 90 days of search activity. You will understand how to tap into search engine trends that 90% of other Webmasters miss.

Day 4 - Advanced SEO Strategies Advanced Skills, including how to use Google Analytics, how to deal with technical issues, and multivariate reporting of the most complex nature.

Day 5 - Strategies "Beyond SEO" By the end of Day 5, the entire workshop comes together and you will understand both the theoretical and practical ways of optimizing a web page with the least possible amount of steps. You will then be prepared to compete in a highly competitive market, while eliminating all the guess work.

College-level continuing education units (CEUs) available upon request.

Save $200 by February 28, 2010.

Official Website: http://www.bayareasearchengineacademy.org/courses/seo-master-skills.aspx