Marketing in a Total Access World November 27, 2007

Using New Technologies to Create Business Value

Jointly promoted by ICT Ireland Accel Project and the National Institute for Technology Management, University College Dublin

Speakers:

Regis McKenna, Silicon Valley Marketing Guru
Total Access: Giving Customers What They Want in an Anytime, Anywhere World
Michael Platt, Microsoft Architecture Strategist
Creating New Business Value from New Business Models

Lionel Alexander, Chair, ICT Ireland, Vice-President Hewlett Packard
Micheál Martin TD, Minister for Enterprise Trade and Employment (tbc)
Dr Breffni Tomlin, Academic Director, NITM, UCD
Conor O’Neill, Blognation
Aisling McCabe, RTE Publishing
Richard Moyles, Furniture.ie

Official Website: http://ictireland-accel.com/marketingworkshop.html