Legal Training for Digital Marketers July 6, 2010

Fully updated for 2010, with in-depth review of legal challenges arising from the uptake of Social Media Networks and Online Behavioural Advertising (OBA). Libel, take-down, User Generated Copy (UGC) and cookie-consent are all in the mix!

This course provides clarity on the legal issues of online marketing through using plain language to explain what is and what isn’t acceptable in the context of the most common forms of online marketing communications. Its wide-ranging scope covers legal issues throughout the lifetime of a customer, from prospecting through to fulfilment.
back to top