Know More! Marketing January 11, 2011

Sam Richter of SBR Worldwide, who is an internationally recognized expert in sales, marketing and leadership, presents this compelling event for marketing and creative professionals who want to learn how to find information for more personalized and relevant communications. Learn how you can know more than you ever thought you could (or should) about your prospects and clients. Understanding your prospects and clients--what’s going on in their world, with their customers, in their industry and with their business objectives--is the key to developing an effective marketing program. Understanding your direct contact and providing relevant value is the key to building long-term, profitable relationships. When you know more about the other person, you're better able to relate on a personal level, build more meaningful connections and tailor your offerings.

This interactive presentation has a huge "WOW" factor--you will be shocked at what you don't know (but soon will). All attendees also receive complementary access to the Know More! Center and downloadable toolbar, making it easy and fun to practice what you will learn.

See what others think at www.samrichter.com/reviews.

What you'll learn:
-Google search secrets for finding information you never thought possible. Tips and tricks for using the "Invisible Web" and social networks as "intelligence agents."Learn ways to access expensive premium databases--for FREE!
-The "Fourth R" and how you can have a "crystal ball" into the minds of your customers and what they care about
-How to use information to make a big-time impression with any prospect, and build deeper relationships with any client

*As a special offer, Sales & Marketing Executives International Minnesota members can attend "Know More! Marketing" for the Minnesota American Marketing Association member rate of $25. Just select the "MN AMA and SMEI Members" option when registering. Go to https://secure2.arcstone.com/nonprofitsolutions/oer2/index1.cfm?event_id=758&org_id=105 to reserve your spot.

-MN AMA and SMEI members: $25
-Non-members: $50
-Student AMA members: $10
-Student non-members: $15