5151 Stars and Strips Drive
Santa Clara, California 95054

The internet has changed the way we get our news. Having so many news sources just a click away has changed something else too-industry journalism itself You can purchase commercial and technology memberships to get headlines emailed to your desk, tap into blogs, websites and wikis, visit company websites, or subscribe to trade magazines.

This panel of trade journalists will share their view of their industry and profession and what the future holds for industry journalism.


Debra Vogler, Senior Editor, Solid State Technology Magazine.
Debra Vogler has been a Senior Technical Editor at Solid State Technology magazine since 2001. In parallel with a 20-year career in reliability engineering. Debra received BS and MS degrees in physics from Marquette University.

Peggy Aycinena. Editor in Chief, EDA Confidential and EDA Weekly.
Peggy Aycinena is Editor of EDA Confidential and Contributing Editor to EDA Weekly, both on-line publications. Previously, she was Editor of ISD Magazine and Managing Editor of Visual Studio Magazine, both print publications. Peggy has degrees in Biophysics and Electrical Engineering.

Ronald Wilson, Executive Editor, EDN Magazine.
Ron Wilson, EDN's executive editor, boasts a checkered career reaching back to the dawn of medium-scale integration, whatever that was. Later an exile from engineering, Ron wandered through the realms of training and marketing before landing happily in the editorial world, first with Computer Design Magazine, then with CMP Media, where he wrote for EE Times.

Craig Matsumoto, Senior Editor, Light Reading.
Craig has spent most of his career in B2B publications. Four years ago, he joined Light Reading, a telecom-industry trade pub that started online in 2000 and quickly gained a following for its irreverent style.

Moderator: Barbara Kalkis, Maestro Marketing & PR.

$48 for Non-Members, $35 for BMA Members.

Official Website: http://norcalbma.org

Added by FullCalendar on November 23, 2006