5750 Wilshire Boulevard, Suite 100
Los Angeles, California 90036

Jennifer Siegal: Generation Mobile: the Death of Distance

Lecture
Thursday, May 6th 2010, 7:00 p.m.
Goethe-Institut Los Angeles, 5750 Wilshire Blvd. #100, Los Angeles, CA 90036
Free Admission
Info: +323 5253388

Rethinking the City
A Series of Discussions on Mobility, Transportation and Urban Planning presented and produced by the Goethe-Institut Los Angeles.
After Norman Klein's introduction to this year-long series, we turn our attention to two more authorities in the field, L.A. based Jennifer Siegal and S.F. based Allison Arieff.

“So join us, as we imagine honest remedies to the great comedy that is Southern California, for a future that can indeed belong to us.”
(Norman Klein)

Jennifer Siegal: Generation Mobile: the Death of Distance

Jennifer Siegal, founder of the Los Angeles-based firm Office of Mobile Design (OMD), has chosen as her preferred design medium manufactured housing.
Beginning with single-family homes, she designed and installed her own prefabricated storefront office in Venice California, demonstrating her commitment to the form.
This spring the Prefab was deployed to its newest location, the desert of Joshua Tree, exemplifying the underlying principle in Siegal’s work, mobility.
She is also recasting that late-20th century icon of public indifference to quality education, the portable classroom, in a positive light using inventive site strategies to create campus-like quadrangles of smartly designed prefabricated buildings.

Jennifer Siegal holds a Master's of Architecture from SCI-Arc, was a Loeb Fellow at Harvard University, and the inaugural Julius Schulman Institute Fellow at Woodbury University in CA.
She is the author of Mobile: The Art of Portable Architecture, More Mobile: Portable Architecture for Today, and was the founding editor of Materials Monthly.
A monograph on Jennifer Siegal was published in 2005.
The winner of the inaugural 2009 USA Network “Character Approved Award” she is celebrated as “leading innovators shaping American culture”.

Respondant Allison Arieff writes about architecture, design and sustainability for the New York Times and GOOD, and is Refresh Project Ambassador for Food & Shelter.
She is the former Editor in Chief of Dwell and author of the books Prefab and Trailer Travel: A Visual History of Mobile America.

Added by Goethe-Institut on May 4, 2010

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