Integrated Marketing Communications August 19, 2009

This 2-day “Integrated Marketing Communications” conference will share best practices, case studies and cutting-edge methods on integrating online and offline marketing channels effectively. Recognise the shift in consumers’ media consumption habits in thedownturn and connect with them through relevant communications. Generate loyalty, ongoing customer engagement and brand awareness through a comprehensive marketing mix for profitable ROI. With exciting case studies from Club Med, ESPN STAR Sports, Garnier, MCYS, Microsoft, OCBC, Sony Pictures Entertainment Networks and more, learn how to plan multi-channel marketing strategies that provide competitive advantage and measurable ROI

For more details, please visit http://www.conferences.com.sg/S1349-smm-78V.pdf
or http://www.conferences.com.sg/conf-imc6.htm

For more information, please email Ms Lorraine Tiang at [email protected] or call us at +65 6372 2201.

Official Website: http://www.conferences.com.sg/S1348-IMC6-12V-L.pdf