1120 Avenue of the Americas
New York, New York

Join David Williams, President & CEO of Merkle, as he and his team outline a new strategy and framework that informs the total customer experience from strategic lifecycle management to the optimization of individual campaigns. We call this “Integrated Customer Marketing.”

Official Website: http://www.the-dma.org/seminars/integrateddatabase

Added by mBLAST on March 23, 2009

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