2 Cambridge Center, Broadway & 3rd Street
Cambridge, Massachusetts

The Inbound Marketing Summit brings together experts in the field of inbound marketing to share the latest strategies, tools, and best practices to utilize inbound marketing methods to grow your business. At the end of the day, you will leave with real actionable items to improve your marketing.

What is Inbound Marketing?

How are you generating leads and filling the top of your sales funnel? Is it with trade shows, direct mail, and cold calls? These Outbound Marketing methods - where you push your message to a wide audience in the hopes of interrupting your market and getting a small percentage to respond - are becoming less and less effective. People are getting better at ignoring outbound, interrruption-based marketing messages, and instead start their shopping experience online - in the search engines, blogosphere, and social media sites. In order to remain competitive, your business needs to be found on the web and leverage Inbound Marketing techniques to reach customers with targeted messages that customers seek out, not ignore.

Inbound Marketing Summit 2008:

September 8, 2008
Boston Marriott Cambridg

Official Website: http://www.inboundmarketingsummit.com/

Added by hubspot on July 31, 2008