How to Choose the Right PR Solution in a Crowded Market September 6, 2011

You want to get the word out about your product, but choosing the right PR solution can be hard. There are PR firms, social media experts, integrated marketing communications, boutiques, regional firms, multi-nationals, and the list just goes on. How do you know which one to hire? How do you avoid getting ripped off? What exactly does a PR firm *do* for all that money they charge you?!?

Richard Laermer, co-founder of the Bad Pitch Blog, was one of the very first PR/marketing thought leaders to hold colleagues accountable by publicly outing consultants who made their clients look bad. In this one-night-only event, Laermer brings his special brand of provocation to San Francisco to help educate startup and business leaders about making smart investments in PR and marketing.

Richard will be joined by three experienced pros who know the game: Rory O'Connor , Senior Vice President and Partner in the San Francisco office multi-national Fleishman Hilliard, Stuart McFaul, President of the boutique Spiralgroup, and Matt Rozen, Senior Social Media Strategist at host Adobe Systems.

Sponsored by Tweetreach, Hansen's soda, and Adobe, this event will feature lively discussion, networking, happy hour beverages and snacks, and a live twitter stream.

Official Website: https://www.mogotix.com/events/1882