Healthcare Internet Conference November 9, 2008

We’re excited … because this year’s Healthcare Internet Conference has the strongest case studies we have ever been able to offer. In fact, we have two general sessions that each will feature a best-in-class site: NewYork-Presbyterian Hospital and Medical University of South Carolina. The two sites are very different in design, but similar in their use of new media and in their results … and both are award winning sites.

We have a broad set of concurrent sessions – 28 in all. The organizations and topics that will be covered offer a wide range of Internet opportunities and issues. Some examples:

* Ten Things We Did This Year Under $1,000 – Cooper University Hospital
* Is Your “Find A Doctor” Everything It Can Be? – Children’s Memorial Hospital
* Taxonomy Mapping: How to Group a Large Taxonomy Into A Usable Content Mapping System – OSF Healthcare System
* Marketing Through Social Networks – Shel Holtz
* Real Time Usability Testing – Henry Ford Health System
* Building a Useful Mobile Site – Scripps Health
* Persuasive Architecture and Its Impact – Children’s Mercy Hospitals and Clinics
* Government Impact on eHealth – Shands HealthCare
* Connecting AdWords to Analytics – Advocate Health Care

… and the above only represent one-third of the case studies being presented. How fitting that the educational program is growing stronger because your Web sites are getting better.

Official Website: http://www.healthcareinternetconference.com/