According Forrester Research, social technology adoption increased rapidly in 2008 so that 75% of US online adults now use social media tools to connect with each other compared with just 56% in 2007. Translation? Marketers have to get on board with social media now. More advanced marketers are already speeding up customer-driven innovation, sharpening metrics, improving customer experience and increasing awareness, interest and demand.
But those who continue to sit on their laurels waiting to see if it's a viable option to their marketing mix will find it increasingly hard to catch up.
The new workshop provided by Market4Demand Marketing Educational Series for Entrepreneurs (MESE), Growing Your Business Fast Using Social Media and Web 2.0 Marketing presents pragmatic strategies, tactics and techniques as tools to rapidly grow your business and gain competitive advantage. Bring your biggest notebook - Celeste Bishop, Internet Marketing Strategy, Planning and Competition Guru, will make sure you come away with an appreciation of the Social Media and Web 2.0 possibilities for your business, provide ideas that fit your situation and make sure you leave with an understanding of the nuances that make the difference between not knowing how to leverage this new marketing promotional vehicle and leveraging it as part of your marketing mix with success.
Topics covered include:
-Winning with Twitter
-Using Facebook to Serve You
-Leveraging FriendFeed, YouTube, Digg, Del.icio.us, Ning, MySpace, Squidoo, Flickr, SlideShare, Technorati and more
-Comprehensive resources to guide you in your efforts
Celeste Bishop, Founder and President, Bishop Market Resources (http://www.market4demand.com/resources/MESE/speakers.html#Bishop)
Official Website: http://www.acteva.com/booking.cfm?bevaid=181567
Added by FullCalendar on April 11, 2009