Good And Green is designed to teach mainstream national marketers the techniques, benefits and bottom line impact of connecting with today’s ecologically-concerned consumers through green marketing efforts.
The 2007 conference will include presentations from industry experts and marketers successfully conducting business in this space. Speakers will share new research and address such issues as how companies can be green and profitable, how to give visual impact to your green marketing communications, the effect of word-of-mouth on eco-friendly marketing, and how to tap into the greener side of the female consumer. Attendees will have ample opportunities to connect and learn from one another through solution-based workshops, drill-down discussion groups, insightful case studies and great networking events.
Official Website: http://www.goodandgreen.biz
Added by ivanoats on September 6, 2007