FT Business of Design talk: Can you teach it? September 17, 2008

"Creative thinking has become a management tool that few can do without. Business schools, management consultancies, and inspirational speakers all now advocate in different ways, creativity. It is the tool of the 21st century. But in art & design schools they worry about the business skills of their graduates. Can you teach ideas or teach people to think? Speakers include artist Michael Craig Martin and Paul Bennett of IDEO."

Official Website: http://www.londondesignfestival.com/events/view-event.aspx?id=969