101 College Street
Toronto, Ontario

This non-credit course is designed to introduce members of the research community to issues relating to starting and growing a technology based business. It is targeted at graduate students, post-docs, faculty, technicians and others active in research in a scientific or engineering discipline, who have an interest in creating a company to exploit the results of their research.

The series targets researchers in biological and physical sciences and engineering. It assumes no prior knowledge of business and offers lectures on a diverse range of topics including finding financing, defining markets, hiring teams and protecting intellectual property. You can view the course outline below.
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More in depth information on marketing including case studies.

Registration is free and required.
In person: Join us for interactive discussion and networking.
Register now

Webcast: Can't make it? Join the live webcast.
Webcast Registration

Official Website: http://www.marsdd.com/Events/Event-Calendar/Ent101/2008/marketing2-20080116.html

Added by nickglanville5 on December 10, 2007