In a world battered by economic crisis, Sramana Mitra believes entrepreneurship is the only sustainable path forward to a healthy economic world order. And the core of the success of entrepreneurial ventures today is the invigorating art of bootstrapping. Hear a serial entrepreneur, a strategy consultant and a Forbes columnist (all one person) take aim at this essential route along the roadmap of start-up success.
Many entrepreneurs pay homage to bootstrapping yet don't really understand what it is or what its main appeal is. Come learn what bootstrapping entails, how to get started doing it, and how it compares to other methods of growth. What are the financial, intellectual and contentment advantages of bootstrapping? When is it not appropriate?
About the Speaker: Sramana Mitra
Ms Mitra is a Silicon Valley entrepreneur who has founded three companies and provided strategy consulting to over 80 organizations, large, and small. She writes a business blog (Sramana on Strategy) and is a columnist for Forbes. Sramana has a master's degree in electrical engineering and computer science from MIT.
She is also the author of the Entrepreneur Journeys book series. Entrepreneur Journeys, Bootstrapping; Weapon of Mass Reconstruction, and Positioning: How to Test, Validate, and Bring Your Idea to Market are all available from Amazon in paperback and Kindle, and from Smashwords.com in e-book format. Entrepreneur Journeys and Bootstrapping: Doing More With Less, published by Hachette India, are also for sale at bookstores in India.
Official Website: http://www.ebig.org
Added by FullCalendar on January 3, 2010