doterati: "What Can Web Analytics Do For You?" December 10, 2008

Web analytics is more than a traffic report of your site’s activities -- buried in your web analytics reports are simple answers to improving the contribution of your web site to the overall business.

-- What reports are the most important to pay attention to?
-- What specific metrics can you use to measure success?

Jim Novo, a noted authority on how to get more bang out your web analytics reporting, will walk you though a proven 8-step approach to making the most of your site traffic reporting and metrics. There will be plenty of time for Q&A and discussion after Jim’s presentation.

Please see http://www.doterati.com for more details about us and this event.

About doterati:

Our Goals
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* To provide interactive marketing, media and technology professional development and training to members
* To create relationships within the central fl market and beyond
* To establish central fl as a leader in digital innovation
* To create more opportunities for relevant connections - recruiters and job seekers
* To inspire students to get involved and provide mentor programs for those seeking ‘real-world’ experience
* To inform the community at large about industry information, trends and exciting advancements

Our Community
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* Opinion leaders willing to share intelligence and relevant insights
* Influencers within the digital marketing & technology community
* Knowledge seekers looking to expand their interactive marketing, media and technology skill sets
* Doers, thinkers, writers, bloggers and those interested in generating awareness

Official Website: http://doterati.com/events/what-can-web-analytics-do-for