Design for Conversion - The Mobile Edition December 11, 2009

Effective user experience design not only supports efficient usage but also elicits desired behaviours; UX designers orchestrate interactions with expected outcomes. Mobile devices present unique design challenges in form factor,
usage models, and online access. Optimized mobile UI design must embrace an interdisciplinary approach, thinking not only about interaction design but also psychology (the science behind human behaviour) and intelligence from
analytics and predictive modelling. This session looks at design beyond the phone and addresses cross channel UX and how ecosystem design improves UX and conversion.

Official Website: http://www.designforconversion.nl