DDC2007: The Future of Yellow Pages September 16, 2007

Since 1988, The Kelsey Group has hosted 27 conferences on the future of Yellow Pages. This is the only major directory publishing event held in the U.S. that is not sponsored by a trade association. Accordingly, the 450 publishers, agencies and suppliers to the global Yellow pages community who attend this conference can be assured that they will get an objective perspective on the business.

A common message that echoed throughout last year’s conference sessions and networking receptions was that the forms of directional advertising will continue to change, while the value proposition in understanding local communities will remain.

There is unprecedented competition in the Yellow Pages business today, and this conference will give you a chance to understand what it takes to succeed. Who will be the winners?

At DDC2007, attendees will have the opportunity to mingle with industry leaders and Kelsey Group analysts at the event that has the best networking in the global Yellow Pages market. The price of the conference increases as we get closer to it, so make your reservation now.

Official Website: http://www.kelseygroup.com/ddc2007/index.asp