Customer Relationship Management (CRM) Seminar June 15, 2011

Do you know how to identify high-value customers based on your customer data?
Are you able to turn social media fans and followers to customers and advocates?
Do you have an effective CRM programme in place?
This 2-day seminar on “Customer Relationship Management” is designed to give you a solid and holistic knowledge for driving CRM success in your company. Through the case studies of Cathay Pacific Airways, Banyan Tree Hotels & Resorts, Microsoft and many more, you will discover how leading companies identify customer needs and modify business operations to provide excellent services. You will learn how to use social media for service recovery, implement loyalty programmes, create positive customer experience and measure the effectiveness of CRM initiatives.
Loyal customers tend to spend more, cost less to serve and refer others.
Sign up NOW & be equipped with Effective CRM Strategies to Strengthen Customer Relations!

For more details, please visit http://conferences.com.sg/v4207-crmv-94h-l.pdf

For more information, please email Ms Elaine Dang at [email protected] or call us at +65 6372 2201