400 Technology Square
Cambridge, Massachusetts

Multichannel or cross-channel customers spend three to 10 times as much as single-channel customers do, and they have an income that's $10,000 higher. And the number of cross-channel customers will grow.

Official Website: http://www.forrester.com/events/eventdetail?eventID=2016

Added by mBLAST on January 31, 2008

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