Crisis Communication Planning November 12, 2008

Every organization dreads a crisis, but they can and do happen. How you deal with them often makes the difference between a quick recovery and a long-term setback. At stake are reputation and credibility, qualities that are hard to earn, but easy to lose in a badly-managed crisis situation. Communication is key to dealing effectively with a crisis, and any organization – no matter how small – that does not have a communications plan to guide it through a crisis is exposing its reputation and credibility to serious risk.

You'll learn all about…

• How to engage senior management in crisis communications planning
• How to develop a crisis communications plan and integrate it with the organization’s overall crisis response plan
• How to test the plan and make improvements
• How to deal with the news media during a crisis
• How to avoid the most common communications mistakes during a crisis

Registration: 7:45 a.m.
Event: 8 a.m. to 9:30 a.m.

NOTE: Registration for this event closes on Monday, November 10 at noon. No refunds will be issued past this day and time. If you are having trouble with your online registration please call 604.878.1320.

Can’t make it to the physical location, but still want to attend the event?

IABC BC members can attend this speaker event via webcast. Register online and select “webcast” as the option – the prices are the same for members, non-members and students. A few days before the event, you will receive instructions on how to log in and participate in the event.

You will be provided with the event URL enabling you to view the live streaming audio and watch the power point presentation of the event. You will also be able to interact with the speaker and ask questions via e-mail.

Official Website: http://www.iabc.bc.ca