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HOW magazine is teaming with creative-industry consulting firm Marketing Mentor to present the first and only business conference for self-employed creative professionals, the Creative Freelancer Conference, August 27-29, 2008 at the Hyatt Regency Chicago.

The event is expected to draw several hundred solopreneurs from a variety of creative disciplines - graphic designers, copywriters, illustrators and photographers, as well as solo practitioners of interactive, interior and industrial design.

"Anyone who makes a living selling creative services on a freelance basis (or would like to) will benefit," said HOW editor Bryn Mooth. "The business challenges we’ll address are not unique to designers, but they are unique to creatives who are flying solo."

Those challenges will be addressed by a panel of creative-business experts, including Marketing Mentor co-founders Ilise Benun and Peleg Top. They'll share best practices for marketing and positioning, talking to clients about money, building client loyalty, crafting proposals and contracts, maintaining a work/life balance and other skills critical to freelance success.

The conference program also includes breakfast roundtables by topic, networking events and optional, one-on-one business reviews of attendee portfolios, proposals and marketing materials.

Online registration is now available at http://www.CreativeFreelancerConference.com. Attendees who register by July 15 will save $60 off the $495 registration fee. Groups of three or more will also receive the discounted rate.

More information on speakers, topics, and registration is available at www.CreativeFreelancerConference.com or by calling 513-531-2690, ext. 11552.

Official Website: http://www.creativefreelancerconference.com

Added by HOWdesign on June 26, 2008



Anyone who makes a living selling creative services on a freelance basis (or would like to) cannot afford to miss this event--it's a relatively small investment that will allow freelancers to build and sustain viable, successful enterprises for years to come.