Building Brands in a Digital World September 22, 2010

Building a better mousetrap, widget, or search engine isn't enough. Hear from leading branding professionals and trademark counsel for an in-depth discussion of how to build a compelling brand, online brand development strategies as well as best practices regarding brand protection and enforcement in both the actual and virtual worlds.

Official Website: https://tickets.commonwealthclub.org/open.asp?show=1905