Big Picture Pricing - A Workshop to create your pricing strategy April 14, 2011

During this workshop you will create a pricing strategy for your company to improve profitability. We start by reviewing the 6 big picture issues that drive profitable pricing: strategy, value, customer segmentation, product portfolio, dynamic pricing, and costs. We then dive deeper into two of these, where you will apply them to your own business. You will leave with actionable ideas to improve your prices and profitability.

Official Website: http://www.svama.org/site/event_details/100